ITADAKI ATLAS

Tea & drinks

Nihoncha (Japanese tea)

日本茶

29 varieties

Japanese tea is said to have grown up around one defining choice: steaming the leaf to halt oxidation, a departure from the pan-firing method that arrived from China and once dominated, with steamed processing said to have taken hold widely from the Edo period on. Shading the bushes from sunlight — the technique behind gyokuro and tencha — is said to concentrate umami, while the fog of mountain valleys and the climate of each basin are said to have split the tea into distinct regional characters. And in the lineage of bancha, tea made from the coarser leaves and stems left after the fine picking, there's a thread of everyday wisdom in not letting anything go to waste.

Fermented and bancha teas4

Green tea10

By growing region10

Matcha and powdered tea3

Other styles2

View all Nihoncha (Japanese tea) on the map

Before you go

The dishes behind chain flavors

The flavors of national chains are said to trace back to dishes from particular places. Pick a chain to see the dish behind it.

Browse by region